For performance and creative agencies
More creative out the door. No new hires.
The systems that research a category, produce on-brand ad creative, and stop AI inventing claims. Installed into your own stack, run on every client you have.
The problem
Creative output is capped by the size of your team.
by hand
- Brand setup redone for every new client
- First-draft statics eat a designer's day
- Assets resized by hand per placement
- Claims checked late, or not at all
- Capacity capped at headcount, leaving when they do
installed
- Brand extracted once, locked as tokens, reused everywhere
- A product page in, launch-ready drafts out, copy written
- Output arrives sized and named for its placement
- Unsourced numbers blocked before they reach a draft
- Runs on every client, and stays yours
Hiring adds throughput one salary at a time. Renting a tool ends the day you stop paying. An install is one-time, and it stays.
What installs
The systems that produce, and the research to aim them.
- 01
Ad Creative
A product page in, launch-ready Meta statics out, copy written. Works from the brand's own photography, or generates imagery at 2K.
pack · $79 - 02
Brand Foundation
A brand extracted once: colours, fonts, voice and rules locked as tokens. Everything after comes out on brand.
pack · $79 - 03
Landing Page
Direct-response frameworks with a fact-check gate, so no page ships a claim you cannot back.
pack · $79 - 04
Truth Layer
Blocks unsourced statistics before they reach a draft. Free, and the one I would install first.
pack · free - 05
Competitive ad intelligence
What already works in your client's category, before you spend on testing it. A research report plus a prioritised angle list.
included in Full install · $2,997
Prefer it produced? I also take ecom statics and brand creative systems on directly.
How an install runs
- 01Map your stackone call; if you do not need this, I say so
- 02Install and fityour naming, brand rules and claim limits encoded
- 03Hand overa live run on a real brief, then notes your team follows
Designed to end: no seat count, no renewal, nothing to come back for unless you want the next capability.
Capability install
Buy it once, keep it for good.
One-time, all prices AUD. Fitted to your workflow, licensed for unlimited client projects, no seat count, no expiry.
Single capability
$997one-time
- One pack installed in your stack
- Fitted to your workflow and naming
- A working run on one of your brands
- Handover notes your team can follow
Multi-capability
$1,997one-time
most agencies start here
- Every pack installed and fitted
- Brand rules and claim limits encoded
- A live onboarding session
- A written install record
Full install
$2,997one-time
- Everything in Multi-capability
- Custom-fitted to your existing tooling
- A competitive ad intelligence report
- A prioritised creative angle list
Or start on your own
The packs, installed by you.
Same systems, no call. Built to the Agent Skills open standard: they drop into your setup, not a product you log into.
Truth Layer
Stops AI inventing statistics in your copy. Free because I would rather the idea spread.
2 skillsfree -> downloadBrand Foundation
Your brand extracted once, locked as reusable tokens.
3 skills$79Ad Creative
Product page in, Meta statics out, copy written.
4 skills$79Landing Page
Direct-response pages with a fact-check gate.
3 skills$79IMPAQT Complete
All 9 skills, deduplicated. $237 bought separately.
9 skills$179 · save 25%
The stack
The stack these install into.
Every pack runs on the same tools I use on client work daily.
A short letter
I run this on my own, and I am not going to pretend otherwise.
I spent a year doing creative work where the thinking took minutes and the production took the week. So I built systems for the repetitive half: brand setup, first-draft statics, claim checking. I use them daily on real client work. That is the only reason they are worth installing.
Truth Layer is free because it carries the idea I most want to spread: no number ships unless it can be sourced. It is also why this page has no testimonials or results figures. I do not have them yet, and I will not invent them.
Aidan Campbell
IMPAQT Studios
FAQ
Asked and answered.
Who is it for?
Performance and creative agencies running ecommerce clients, and in-house ecom teams already working with AI tooling. If your creative output is capped by how many people you have rather than by ideas, this is built for that problem.
What actually is a skill pack?
A set of instructions and reference files that teaches your AI assistant to do a specific job properly, built to the Agent Skills open standard. You install it into your own setup, the same way you would add an extension. It is not a product you log into and it does not call home.
Do I need to be technical to install one?
For the packs, you need to be comfortable putting files in a folder. That is the level. If you would rather not, the install tiers exist precisely so I do it with you and fit it to how your team works.
What do I actually own?
The licence that ships with every pack lets you use it commercially, on your own work or your clients', with no limit on the number of projects, no seat count and no expiry. You can modify it for your own use. You cannot resell or redistribute it.
Why is one of them free?
Truth Layer stops AI inventing statistics in your copy, and I would rather that idea spread than earn $79. It is also the fastest way to see whether the way I build these is worth paying for.
Does this replace my creative team?
No, and I would not sell it that way. It removes the repetitive production work that eats their week: first-draft statics, brand setup, claim checking. The judgment about what is worth making stays with your people.
Lift the cap without lifting headcount.
15 minutes / no hard pitch / free pack to try first